WELCOME TO WHEN TWO BECOME ONE WHEN TWO BECOMES ONE is a concept store that celebrates indie retail at every level. The teams behind "INTENTIONALLY ___________." + RIRIKU have j...

Welcome to Pre-Fall 2025: NOSTALGIA NOW.This collection has us deep in our feels. Amid the chaos of today’s world, there’s been a strong pull toward the past—something that’s be...

A personal note from our founder, Ty McBride. The first PRIDE I ever attended was the summer of 1998 in San Diego, CA. It fell on the same weekend as my 21st birthday, which see...

It's that time again. Our bi-annual multi-brand warehouse sale is just around the corner! Join us and over 20 Los Angeles based brands and makers for 2 days of mega deals. This ...

Over the years we've been honored to see many brides wearing Intentionally Blank on their wedding day. Recently, we had the pleasure of collaborating with Hudson-based photograp...

Introducing our newest accessory: the detachable boot harness! Inspired by the moto boot trend and a desire to make an IB version that was versatile and accessible, we decided t...

The first rule about SHOE LOVERS ANONYMOUS is that you do not talk about SHOE LOVERS ANONYMOUS. That is, until now. Shot on location in Mexico City, our newest editorial takes a...

We're hitting a major milestone this year as IB turns 10! To celebrate this monumental moment, we drew inspiration from the concept of icons and what it truly means to be icon...

Christopher Mary Jane in Silver  Crystal Ballet Flat Kev Pointy Toe Flat Casa Vegan Boot Razzle Heeled Sandal Seventh Bow Flat Eff Metallic Boot Razzle Heeled Sandal ...

Help! I accidentally ordered the wrong size, what should I do? Happy you asked because this happens all the time! Should you need to make a size swap on your order, please email...

Syd and Adam are the sexxy real life couple featured in Intentionally Blank's Winter Holiday 23 editorial, 24 HOUR PARTY PEOPLE. Founder & Creative Director, Ty McBride, get...

 FLETCHER TALL SUEDE BOOT (Tawny)  STORM FAUX FUR LINED PULL ON LUG SOLE BOOT (Chocolate) RACHEL HEELED BOOT (Clay) LINDO LEATHER LOAFER PLATFORM HEEL (Black) SISTER TWO...

Like everyone else in the world, we're totally obsessed with the vibrant, artistic, and culturally inspiring destination of Mexico City. While the sites and incredible food are ...

Since my first trip I have fallen in love with Mexico City---with the simple pleasures and the shocking differences I see compared to anywhere else I go. 

Our second fall editorial this season is full of glam nostalgia moments featuring our latest drop of new styles. Take a scroll through the dreamy world with commentary by its cr...

In 2024, IB will celebrate our 10th anniversary! We will be partying all year with limited edition merch, special gifts, irl events, celebration collection drops, giveaways, and...

As a long time creative collaborator and brand friend, our love and admiration for her runs deep. Like, all the way back to our previous Solestruck life. 

Calling all wildly creative fans and friends on the internet! It's that time of year again. Entries are now open for the 5th Annual IB Slogan Hat Contest. 

I came out to my parents during Christmas break of my Junior year of college (Sorry to ruin your B-day Baby Jesus!). I was terrified. I was unsure of how it would go. I was alr...

  We have been working collaboratively with San Diego based creative Ariana Velazquez for many years now. She recently invited us along (at least a bag of shoes that is!) on he...

If you have ever worked a trade show, or more importantly, a season of back-to-back trade shows, you know how important allyship is. You see the same faces as you travel fro...

[IB Brand Friend Ben Lewellyn in IB Tie Dye Catskill, NY] When I first moved to the Hudson Valley just before the pandemic, I knew one person. I moved with a suitcase to an ...

[Leather Supply + Sample Room // Novo Hamburgo, Brazil} During covid, as I faced supply chain woes, shipping issues, uncertainty and fatigue from re-watching the Tiger King and...

THINK SPRING: PRODUCT STILLS BY ARIANA VELAZQUEZ Creating content is something that didn't exist when I had my first shoe related job! Then, I was lucky enough to work as a...

WELCOME TO 504 WARREN STREET DESIGNED AND CREATED BY PRIMARY VISUAL When we found our new location at 504 Warren Street, we knew we wanted to do something high impact, bright, ...

"Being that we were shooting a concept for a summer release, I wanted to do something that would be very ’summer-y’ without being cliché. Living in Southern California, we hav...

In November, we traveled to Mexico City––a city bustling with life, culture, art, cuisine, and style––to capture the vibrant colors of our SS22 styles.  We wanted a destination ...

This year, celebrating Pride felt a little more personal to us. We chose to celebrate by talking to our muses within our own LGBTQ+ community about their lives, why we love them...

For our fans who have been with us since the beginning, our cherished crew, they know that on BFCM weekend, we go hard! We inventory the warehouse bringing out tons of sizes, ...

GOT VINTAGE? GOT BOOTS? Longtime friend and vintage go to, shop CLOSED CAPTION, has just launched a new edit featuring their favorite transitional staples, styled with new I...

Our newest apparel drop is now on the site: HERE. Created with transition in mind, we have released a capsule collection that can take you through the lingering months of summ...

We are all about having a casual cowgirl moment---no matter how you like to do it! For pre-fall, we are launching several styles on pre-sale that tie into this vibe and play...

SIMPLE DESIGN MEANS, IF THE TIME COMES, OUR PIECES CAN BE REPAIRED, INSTEAD OF TOSSED. MINOR HISTORY is a brand we have carried in our stores and on our site for several ye...

Summer 2020 isn't one we are going to forget soon. Finding new ways to stay busy, stay connected, and current on everything going on in our changing world has become the new nor...

Dear IB Fans, Friends and Clients! I left Brooklyn six years ago and started a new life in California. I was ready for a change and fell completely head over heels with the idea...

  We are so excited to launch our anniversary sale--six years--we cannot believe it! As we launch into our biggest sale event of the year, I wanted to keep you up to speed on t...

Dear IB fans and friends! May marks our 6th year as a brand! I cannot believe that six years have flown by in the chaotic blink of an eye! There have been really rough times,...

Our campaign for this year's BFCM sale is all about taking care of yourself through the extremity of this insane weekend! From keeping it cute for relatives who only talk about ...

Black Friday: Let's Survive Together. Black Friday is our busiest weekend of the year, and we couldn't do it without you! We have created this mini-FAQ to help you battle down t...

When FUN SOCKS approached us to create a capsule sock collab, we were literally head over heels. Working back to our shoes, and using the same mantra of ALL THINGS ACCESSORIES, ...

MAISON, our newest editorial, celebrates the art of staying in, shows you how to style our Fall favorites, no matter the destination. Shot by long time brand Friend and collabo...

  Spring is here and we are excited to bring to you the newest offering on the site and in our stores. This collection is all inspired by color, and the fusion of crazy pairing...

We are so excited to launch, as their first retailer in the US, a new candle line which started just blocks from our LA store. WILE, created in Los Angeles, by our client and fr...

Every year we try to pull out all the stops, and all the inventory, for our Black Friday shoppers. This year however, we are so excited to have the largest inventory we have eve...

We have just returned back to LA, but our NYC pop up is in FULL SWING, 7 days a week, until October 29. We are so ecstatic to be popping up inside the KOTN flagship store at...

USE YOUR THINKING CAP: AND WIN! SECOND ANNUAL IB SLOGAN HAT CONTEST! We have been so thrilled with our hats this season! But it is time for new, fresh, and poppin' zingers...

Every few months, we finish out the sales season with a bang, and this year we did it at our SF store! DJ, drinks, sale shoes, and tons of savings. Don't miss out on these event...

Team IB is traveling to MARFA TEXAS, and are honored to pop up at the ASHLEY ROWE concept store. As Marfa swells with a population 4X the normal size, and the TRANS-PECOS festi...

The new fall shipment is shipping, and clients are going crazy! Our newest collection is full of new toe shapes, textures and fresh new staples for a new season. We are loving ...

If you know us, and we hope you do, there is one thing that we try to make clear with almost everything we do. We love function! Our clients are on the go, on the move and sla...